Product-Market Fit

Service Description

Growth will be difficult without Product-Market fit. We can help you get there. We take a holistic approach, looking at product (problems solved, features, usability), target market, pricing, positioning and messaging. Regardless of where you are in this process, we place emphasis on direct interaction with customers and target customers. There is no substitute for the insights you gain from personal, qualitative engagement. We augment this with quantitative data like surveys and market analysis. Depending on where you are in this process, your needs will vary. In some cases, you need independent market research and analysis to validate (or invalidate) your hypotheses. Other times, you need a more comprehensive solution, include product/service design. We work with you to design the solution that meets your needs.

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